Business Campus: Interior Design. Space of the future.

As soon as they enter the cam­pus, Swis­scom's busi­ness cus­tom­ers should ex­per­i­ence that it’s all about the in­nov­at­ive work of today.

All rooms and dis­plays can be flex­ibly filled with con­tent, cre­at­ing the right en­vir­on­ment and am­bi­ence for events, we­binars and con­sulta­tions on data-driv­en busi­nesses of the fu­ture.

How to give an 800-square-metre space in the hip Zürich West neigh­bour­hood its own iden­tity? Vis­it­ors to the Busi­ness Cam­pus ex­plore top­ics like ar­ti­fi­cial in­tel­li­gence, smart work or cloud on entry. The idea is to get them in­to a pi­on­eer­ing mind­set for ser­vices of the fu­ture. Con­tent cre­ation be­comes an ex­per­i­ence, seam­lessly con­nect­ing the space to the activ­it­ies in­side, of­fer­ing the best con­di­tions for the de­vel­op­ment of new solu­tions and suc­cess­ful busi­ness mod­els.

The place soon showed res­ults, with Swis­scom Busi­ness Cam­pus quickly be­com­ing a brand in its own right and is now syn­onym­ous with fu­ture-ori­ented meet­ings. The oc­cu­pancy rate of the cam­pus rose rap­idly, be­com­ing a val­ued loc­a­tion for both Swis­scom em­ploy­ees and cus­tom­ers.

Swis­scom x Crafft

The cre­ation of the In­spir­a­tion Wall for the Swis­scom Busi­ness Cam­pus in Zurich is not your every­day as­sign­ment. Crafft had the unique op­por­tun­ity to com­bine di­git­al and phys­ic­al storytelling in the headquar­ters of one of Switzer­land's largest IT com­pan­ies. We also de­signed Dia­logue, an on­line magazine for Swis­scom's cor­por­ate cli­ents.

• In­teri­or design Swis­scom Busi­ness Cam­pus 2017–20
• In­spir­a­tion Wall for Busi­ness Cam­pus – con­tent concept and story telling 2015–17
• Brand­ing Swis­scom Busi­ness Cam­pus 
• Di­git­al plat­form for B2B cli­ents 2015–18

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